ERP Integrations  /  Salesforce CRM
2-way integration

Give your sales team
the data they need to win.

Marquis IQ connects Salesforce CRM to your ERP, both directions. ERP data flows into Salesforce account records. Salesforce pipeline data flows into Sales IQ. Your reps stop guessing about account health. Your sales leaders stop managing without a complete picture.

Marquis IQ — Salesforce Integration
ERP → Salesforce Automated AR, orders, invoices, credit
Salesforce → Sales IQ Automated Pipeline, activity, stage data
Go-Gets → Salesforce Tasks Automated Assigned to account owner
2-way
ERP → Salesforce and
Salesforce → Marquis IQ
Default
Included with
Sales IQ, not an add-on
Automated
Go-Gets write back as
Salesforce tasks
Full
Quote-to-cash visibility
across both systems
The CRM-ERP gap

Your sales team lives in Salesforce. Your customer data lives in your ERP. Neither system tells the full story.

Sales reps manage relationships in Salesforce, opportunities, activities, contacts, notes. But the information they actually need before a call or a renewal conversation is in the ERP: what was ordered last quarter, what invoices are outstanding, whether a credit hold is active, what the customer's payment history looks like. Getting that information means calling someone in finance or customer service, which introduces delay, friction, and often the wrong answer.

On the other side, sales leadership and finance teams working in Marquis IQ have ERP data but no visibility into pipeline, what's being quoted, which opportunities are active, where revenue is likely to come from next quarter. Salesforce and the ERP sit in separate silos, and the gap between them is where deals slip and account health goes undetected.

Salesforce CRM
Opportunities, contacts, activity, but no ERP data
CRM
Your ERP
Orders, invoices, AR aging, but no pipeline visibility
ERP
Marquis IQ bridges both, automatically, in both directions
One complete picture of every customer
CRM activity + ERP history. In both systems. Always current.
Two-way integration

What flows each direction. Both automatically.

The Salesforce integration is bidirectional by design, not a one-way push that leaves gaps on one side. ERP data flows into Salesforce account records. Salesforce pipeline data flows into Sales IQ. Both sync on a scheduled refresh cycle with no manual intervention.

ERP → Salesforce
  • Order history, every sales order, quantity, and line-item detail
  • AR aging, current balance, days outstanding, overdue buckets
  • Invoice status, open, partially paid, paid, and disputed
  • Payment history, recent payments, average days to pay
  • Credit status, current credit limit, available credit, holds
  • Product mix, what product lines and items the account buys
ERP data
Pipeline data
Salesforce → Sales IQ
  • Open opportunities, stage, amount, close date, account owner
  • Pipeline by rep, weighted pipeline, coverage ratios, conversion rates
  • Activity volume, calls, emails, meetings per account and rep
  • Contact coverage, which accounts have active sales engagement
  • New logo vs. expansion, where pipeline growth is coming from
  • Quote activity, quotes created, accepted, and declined per account
About Salesforce: Salesforce is the world's leading CRM platform, used by over 150,000 companies globally. Salesforce Sales Cloud is their core sales automation product for managing leads, opportunities, contacts, and accounts. Learn more at salesforce.com.
Quote-to-cash visibility

From first conversation to collected payment. One complete view.

The full customer revenue cycle spans Salesforce and your ERP. Marquis IQ bridges both systems so you can see every stage, from open opportunity to payment collected, without switching between systems or asking finance for an update.

Opportunity
Salesforce
Open deal. Stage, amount, close date, and owner tracked in Salesforce CRM.
Quote
Salesforce / ERP
Quote generated. Pricing pulled from ERP, quote logged in Salesforce or ERP.
Order
ERP
Sales order entered. Order number, line items, delivery dates visible in Salesforce account record.
Invoice
ERP
Invoice posted. Amount, due date, and payment status visible to the sales rep in Salesforce.
Collected
ERP
Payment received. Cash IQ updates. Account health score refreshes in Sales IQ.
Marquis IQ spans the entire cycle. Every stage of the quote-to-cash flow is tracked, from Salesforce opportunity to ERP order to payment collected. Sales reps see current account status without leaving Salesforce. Sales leaders and finance see pipeline alongside AR health in Sales IQ and Cash IQ, one complete view of revenue, from first contact to cleared payment.
Go-Gets in Salesforce

AI-discovered action items, assigned as Salesforce tasks automatically.

Marquis IQ's Go-Gets engine identifies account-level actions across your combined ERP and CRM data. When a Go-Get is relevant to a sales rep, a re-engagement opportunity, a credit risk flag, a high-value account showing declining order volume, it writes back to Salesforce as a Task assigned to the account owner. Your sales reps act in the system they already work in.

Sarah Chen. Account Executive
SF Task
Re-engagement opportunity. Midwest Fabricators Inc.
Account purchased consistently for 4 years. No orders in 93 days, longest gap since 2021. Last contact 6 weeks ago. High reactivation probability based on seasonal buying pattern.
Assigned by Marquis IQ · Due: this week · Account value: $284K LTM
Marcus Rivera. Account Executive
SF Task
AR flag before renewal call. Precision Parts Group
Open opportunity $180K in pipeline. Two invoices totaling $42K are 47 days past due. Coordinate with AR before the renewal conversation, credit hold risk if unpaid.
Assigned by Marquis IQ · Due: before scheduled call · AR balance: $42K overdue
How Go-Gets work with Salesforce
1
Marquis IQ analyzes both systems. ERP data (order history, AR aging, payment patterns, product mix) is combined with Salesforce data (pipeline, activity, contact recency) to identify account-level signals.
2
Go-Gets are generated automatically. When the data identifies an action, a re-engagement window, an AR risk before a renewal, a cross-sell opportunity in an underserved account. Marquis creates a Go-Get with context and recommended next step.
3
Go-Gets write back to Salesforce as Tasks. Each sales-relevant Go-Get is created as a Salesforce Task, assigned to the account owner in Salesforce. Reps see them in their Salesforce task list alongside everything else they manage.
4
Completion is tracked in both systems. When a rep marks the Salesforce task complete, the Go-Get closes in Marquis IQ. Accountability is maintained, sales leadership can see which Go-Gets have been acted on and which are outstanding.
Why Marquis for Salesforce

Not a Salesforce connector. A complete CRM-ERP intelligence layer.

Most Salesforce-ERP integrations push data in one direction and stop there. Marquis goes further, combining CRM and ERP data into a shared intelligence layer that drives action in both systems.

Truly bidirectional
ERP data in Salesforce accounts. Salesforce pipeline in Sales IQ. Go-Gets back to Salesforce tasks. Most integrations do one direction. Marquis runs the full loop, so both systems are more useful because of the connection.
Reps stay in Salesforce
ERP data appears inside the Salesforce account record, not in a separate portal that no one logs into. Go-Gets appear as native Salesforce Tasks. Sales reps get the intelligence they need without changing how they work.
Included with Sales IQ
Salesforce 2-way integration isn't a separate product or a premium add-on. It's included as part of Sales IQ, the IQ Module built for sales leadership who need to see revenue, account health, and pipeline in one place.
Works with any ERP
The Salesforce integration connects to Salesforce on one side and any Marquis-connected ERP on the other. Epicor, Dynamics, Sage, NetSuite, Infor, or any combination. The ERP data that flows into Salesforce accounts is always sourced from Marquis's cleaned, mastered dataset, not raw ERP exports.

Our reps used to call customer service to find out if a customer had an open invoice before a renewal call. Now the AR aging is right there in the Salesforce account record, updated every morning. The Go-Gets in Salesforce were the part that surprised us most, it flagged a $300K account that had gone quiet three months before our rep would have noticed.

— VP Sales, PE-owned specialty manufacturer
Running Salesforce Sales Cloud + Epicor Kinetic across four sites

Running Salesforce? Let's connect it to your ERP.

Tell us which ERP you're running and what your sales team needs to see in Salesforce. We'll walk through the full 2-way integration, what flows in, what flows out, and how Go-Gets show up in your reps' task lists from day one.

Salesforce 2-way integration is included with Sales IQ. No additional connector license required.